Dear Graduation Campaign

Visual Identity



Graduation campaign for 27 photography graduates from the Royal Academy of Arts, The Hague. The main focus w sas personal approach to the public. Together with the department and the graduating students we developed the concept.

Campaign Website

Royal Academy of Art The Hague
Website collaboration with Lennart Hendriksma



A catalogue with 27 photography graduates that performed as additional eye-candy, rather then being a repetition of the the exhibition itself.

Printed by Rob Stolk

Size: 240 x 340 mm
Edition: 750



During the graduation period, the students organised a Print-Sale to help with their funding. This event cultivated into the collective 'A Print Factory' later that year.

Melkweg Amsterdam
Illustrations by Trobbies



  • Lennarts & de Bruijn is a multidisciplinary Design Studio, based in The Hague, founded by Max Lennarts and Menno de Bruijn. Super nice text about who we are and what great work we make, including identities, campaigns, concepts, copywriting, videos, websites, books, posters, branding, animations, exhibitions, illustrations, flyers, and more. Text about all our achievements and other relevant things. Triggering words to get new assignments and more incentives to work with this amazing studio.

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    SHOUT-OUTS
    Online: Birth Defect – 💻It’s Nice That
    Online: A Lesoon in Not Overthinking and Designing with Humor from Lennarts & de Bruijn – Eye on Design AIGA
    Online: People of Print – People of Print
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    Online: RIP Mondriaan – 💻 Vice Creators NL
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    EXHIBITONS & PARTICIPATIONS
    EKKO Utrecht – 🎨 Hip Hop mural
    EKKO Utrecht, 🎥 HipHop stills videoclip Lit
    We Are Here FC – 🏬 Nutshuis
    Stroom Opzicht – Stroom Den Haag
    Aftrap #4 – 🏢 ARTrium – work: Money, Politics and Bananas
    All Hands on Deck, 💈Graphic Design Festival Breda, Breda. (NL)
    🎓Graduation Show 🎨 Royal Academy Of Arts – Den Haag (NL)
    Beeldmakers #1 – 🏭 Brakke Grond, Amsterdam (NL)
    Carte Blanche Eddie the Eagle – tolhuistuin, Amsterdam. (NL)
    Chaumont Design Graphique 🏁 – Chaumont. (FR)
    Ha-Ha-Hapiness – 🏢 Depot BG, Amsterdam. (NL)
    Whats Inside The Koffer? – 💸 Ministry Of Finance, Den Haag. (NL)
    ‘Nature’ – 🎨 Royal Academy Of Arts, Den Haag. (NL)
    ‘Typographical Karaoke’ – 🏢 Depot BG, Amsterdam. (NL)

    Mark