DEN HAAG WOORDMERK Wordmark Citymarketing Den Haag



Together with 8 other designers, De Bruijn was asked to design the new typographic logo for the city of The Hague. This is a new marketing logo, developed as part of The Hague City Branding 2020 project. All businesses, institutions and organizations working to market and promote The Hague may make use of it.

Together with: Dayna Casey, Rogier Rosema, Annebel Schipper, Inês da Costa, Floris Schrama, Eveline Veldt, Theo-Bert Pot, Joost Dekker













Promotional video that shows the word mark of the city of The Hague, but it is also about the Brand The Hague. Six "Hagenaars" inhabitants of The Hague, each representing one of the Brand themes, tell us about their personal relation with the city. The Brand themes shown here are Peace & Justice, City by the sea, Seat of Government, Businesses & Institutions and target groups Students and Inhabitants.

Thanks to: Nadia Galinier – Jurist, Roel Lamb Businessman, Pommeline van Vliet – Surfer, Hamadi Souna – Fishmonger, Inês da Costa – Graphic designer, Martijn Beekman – Photographer

Camera and direction by Millk

We make big, bold and beautiful work varying from visual identities to communication design, from online to offline. We are always open for new business and collaborations. 




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