DEN HAAG WOORDMERK Wordmark Citymarketing Den Haag



Together with 8 other designers, De Bruijn was asked to design the new typographic logo for the city of The Hague. This is a new marketing logo, developed as part of The Hague City Branding 2020 project. All businesses, institutions and organizations working to market and promote The Hague may make use of it.

Together with: Dayna Casey, Rogier Rosema, Annebel Schipper, Inês da Costa, Floris Schrama, Eveline Veldt, Theo-Bert Pot, Joost Dekker













Promotional video that shows the word mark of the city of The Hague, but it is also about the Brand The Hague. Six "Hagenaars" inhabitants of The Hague, each representing one of the Brand themes, tell us about their personal relation with the city. The Brand themes shown here are Peace & Justice, City by the sea, Seat of Government, Businesses & Institutions and target groups Students and Inhabitants.

Thanks to: Nadia Galinier – Jurist, Roel Lamb Businessman, Pommeline van Vliet – Surfer, Hamadi Souna – Fishmonger, Inês da Costa – Graphic designer, Martijn Beekman – Photographer

Camera and direction by Millk





We make big, bold and beautiful work varying from visual identities to communication design, from online to offline.




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        2521 AA, Den Haag



Mark

Shout-outs
Birth Defect — It’s Nice That
A Lesson in Not Overthinking and Designing with Humor from Lennarts & de BruijnEye on Design AIGA
People of Print – People of Print
RIP Mondriaan – NRC Handelsblad Newspaper
RIP Mondriaan – NRC Handelsblad
RIP Mondriaan – Den Haag TV
RIP Mondriaan – Vice Creators NL
RIP Mondriaan – Vormplatform
Started and became members of .zip

Instagram uitleen – Vormplatform. (NL)
Wat nu, Koetsier?
Money, Politics and Bananas – JOIA Magazine #45
It's Nice That
Dutch Designers Magazine DUDE – BNO
'Instagram uitleen' – Vormplatform (NL)
'Chaumont Design Graphique'  – Chaumont. (FR)
Teaching Graphic Design, preparation year Royal Academy of Arts, Den Haag.


Participations
Festival Designkwartier 2018 Wat nu, Koetsier?! 
EKKO Utrecht – Hip Hop mural
EKKO Utrecht, HipHop stills videoclip Lit
We Are Here FC – Nutshuis
Stroom Opzicht – Stroom Den Haag
Aftrap #4 –  ARTrium: Money, Politics and Bananas
All Hands on Deck, Graphic Design Festival Breda(NL)
Graduation Show Royal Academy Of Arts – Den Haag (NL)
Beeldmakers #1 – Brakke Grond, Amsterdam (NL)
Carte Blanche Eddie the Eagle – tolhuistuin, Amsterdam. (NL)
Chaumont Design Graphique  – Chaumont. (FR)
Ha-Ha-Hapiness – Depot BG, Amsterdam. (NL)
Whats Inside The Koffer? – Ministry Of Finance, Den Haag. (NL)
‘Nature’ – Royal Academy Of Arts, Den Haag. (NL)
‘Typographical Karaoke’ – Depot BG, Amsterdam. (NL)

Mark