- Stay Sane Stay Safe positive poster platform
In response to the pandemic called COVID-19, we've launched a positive poster platform together with our partner in crime overdeschreef. The platform, now home to almost 2000 bright and witty posters contributed by designers from over 83 countries, allows anyone to submit, download, print or share posters to "support lifesavers and to inspire home-stayers".
It all started March 22nd with a question from our friend, who works at a hospital, to design an uplifting poster for his colleagues. One shower thought and a phone call later, we decided this project could and should be bigger. Stay Sane, Stay Safe (SSSS) saw the light of day.
That very same day a fully functioning platform was up and running as a positive response to the global corona crisis. That same Sunday we also got overdeschreef on board and the three of us managed the whole project by ourselves. Fully pro bono. And boy we can tell you that positive energy can get you pretty damn far!
One of the goals was to help spread positive messages to get everybody through lockdown safely with a smile. Besides setting up the online platform, we've also succeeded in getting posters to Dutch hospitals and displaying posters in the public space.
We got covered by local and international news outlets, but we also managed to get 36 posters projected on a huge building in Amsterdam in a span of three weeks. Oh, and some posters also got showcased on a humongous 400 * 27 meter (!!!) LED façade in Amsterdam, colloquially known as the Ziggo Dome.
Obviously, we couldn’t have done this without some tremendous help of others. Eternal karma for their souls.
- Production: Studio Lennarts & De Bruijn + overdeschreef
- Copywriting: overdeschreef